The idea for Know Your Man came about as a result of a conversation with a friend of ours. When asked how her daughter was doing, our friend said, “She got divorced.”
After telling her we were sorry to hear that, she said, “Don’t be. Her husband was a bad guy. He’d been married and divorced before, had a bankruptcy, and my daughter didn’t even know it until after they’d been married a few years already.”
While this particular woman was married, it occurred to us that other women might want to know more about the man they’re dating or considering dating.
Know Your Man, created by two happily married men, intends to help women find that information.
We simplify online dating by helping empower women with the tools for smart and safe dating decisions.
Know Your Man is designed to answer questions such as “Is he employed?”, “What are his interests?,” “Is he married?”, and over 60 other categories.
These are the categories that over 350 women told us they most wanted to know about their man.
The search for information is completely free.
Although Know Your Man does not conduct background checks, it does sophisticated advanced searches of social media sites, profiles, and other websites to give women insights into those things they really want to know regarding the man they’re about to date or marry.
Rick Henkin is a co-founder of KnowYourMan.com, as well as IncreaseOnlineProfits.com, services of Social Mastermind Corp.
He has created, owned, and managed businesses within the Internet, Real Estate, Fine Art, and Apparel industries.
In 1994, Rick’s company, HomeHunters (a rental listing service), was the 1st such company in Los Angeles to establish a presence on the Internet. He subsequently sold it in 2000 to Cendant Corporation, a Fortune 150 company.
He is particularly interested in the study of usability and website design as it relates to helping people achieve their goals.
Karl Kasca is a co-founder of KnowYourMan.com, as well as IncreaseOnlineProfits.com, services of Social Mastermind Corp.
His background is in information research specializing in market, product, and industry trends.
Karl currently teaches Social Media and New Media Marketing at UCLA Extension.
He also speaks on “The Power of Social Media,” “The Importance of Ethics in Social Media in Marketing and Advertising”, and “How to Know Anything At Anytime in 10 Minutes or Less.”